Cleverly named and irreverently stocked, He Who Eats Mud (3247 N. Broadway St., 773-525-0616) is one of the many fun boutiques along North Broadway (also check out Unabridged Bookstore, Coffee & Tea Exchange, and Wiggleyville) catering to Lakeview's fun-loving, witty customers. Shop for silly cards, quite sophisticated stationary, offbeat T-shirts, and other amusing novelties and gifts.

